Optimize how AI understands your product with Gauge
Understand how your brand appears in AI search, improve your visibility, and measure how coding agents choose and use developer tools.
What do you want to do?
Improve AI visibility
Coding Agent Optimization
Popular starting points
Gauge quickstart
Coding agent quickstart
API reference
What Gauge does
Gauge helps companies understand and improve how AI systems represent, recommend, and use their products. Traditional analytics show what people click after they reach a website. Gauge measures the decisions AI makes before and during that journey: which brands appear in an answer, which sources shape the answer, which developer tools a coding agent recommends, and whether the agent can use those tools successfully.
Gauge turns that evidence into action. Teams can trace a result back to the prompts, answers, citations, agent traces, and code changes behind it; identify the gaps causing lost visibility or failed adoption; and test changes to content, documentation, positioning, and product experience. The goal is not simply to monitor AI. The goal is to help your product become the answer AI gives and the tool agents choose.
Gauge’s two products
AI Visibility
AI Visibility is for marketing, growth, and content teams that want their brand to appear accurately and prominently in AI search. Gauge runs customer questions across major AI platforms every day, measures mentions and citations, compares competitors, and shows the sources behind every result. Ask Gauge and the Content Engine turn visibility gaps into recommended actions and publish-ready content.
Use it to: monitor AI answers, understand competitive visibility, find content and positioning gaps, and improve the information AI uses to describe your brand.
Coding Agent Optimization
Coding Agent Optimization is for developer-tool companies that want coding agents to choose their product and implement it correctly. Gauge runs real coding agents in real repositories, records their research and code changes, and measures both Agent Preference—which tools agents recommend and adopt—and Agent Experience—whether agents complete a task successfully. Teams can use the full web product or the Gauge CLI; both provide the same measurement, run, and results workflows.
Use it to: compare agent and model behavior, find documentation or onboarding friction, understand why competitors win, and test which changes improve selection and implementation.
How to get started
Start with AI Visibility
- Start the one-week Growth trial.
- Add your brand, website, competitors, and the customer questions you want Gauge to track.
- Review the daily answers, citations, visibility metrics, and recommended actions.
Start with Coding Agent Optimization
- Choose the web product or CLI. Both support the same Coding Agent Optimization workflows.
- For the web product, sign in at agents.withgauge.com and complete the guided onboarding flow.
- For the CLI, install
@withgauge/cliand rungauge onboard. - Create an Agent Preference or Agent Experience measurement, attach a run preset, and launch the first runs.
Pricing
| Product | Plan | Price | What is included |
|---|---|---|---|
| AI Visibility | Growth | $599/month after a one-week free trial | 600 prompts run daily across six AI platforms, 108,000 answers tracked per month, 18 publish-ready articles per month, and 10 seats. |
| AI Visibility | Enterprise | Custom pricing | Custom prompts, locations, articles, seats, and recurring implementation and strategy sessions. |
| Coding Agent Optimization | Usage based | 2,000 credits free, then 5¢ per credit | A typical prompt run uses about 20 credits, or about $1. Discounted rates are available for monthly commitments over 10,000 credits. |
Pricing was verified on August 17, 2026. See the current AI Visibility pricing and Coding Agent Optimization pricing, or contact [email protected] for the latest details.